Leads! Your Advertiser Wants Them, Here’s How to Deliver (30 mins)

A session by Chrissy Crimmins, Erik Sjolander, Karie Thornton and Julie Foley
Local iQ/Patriot-Ledger, WKBT-TV Morgan Murphy, Bristol Broadcasting and Second Street

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About this session

Using promotions to uncover leads for advertisers is just the beginning. We’ll show you how to craft the right campaign and registration form to uncover leads. Then learn all you need to know to get those leads to your advertisers and set them up for success.